Strategic Branding That Commands Attention

Transforming law firms into distinctive brands that attract premium clients and justify higher fees through intentional design and strategic positioning.

  • Command 20-40% higher rates

    Video Editing

    Vector Illustration

    End-to-End Branding

    Brand Visual Identity

    Digital Presence

    Web Design

  • Command 20-40% higher rates

    Video Editing

    Vector Illustration

    End-to-End Branding

    Brand Visual Identity

    Digital Presence

    Web Design

THE CHALLENGE

The High Cost of Brand Invisibility

For law firms, a weak brand is not merely an aesthetic issue; it's a business liability that directly impacts your bottom line.

THE CHALLENGE

The High Cost of Brand Invisibility

For law firms, a weak brand is not merely an aesthetic issue; it's a business liability that directly impacts your bottom line.

THE CHALLENGE

The High Cost of Brand Invisibility

For law firms, a weak brand is not merely an aesthetic issue; it's a business liability that directly impacts your bottom line.

Competing on Price, Not Value

When prospects can't distinguish your expertise, you become a commodity forced to lower fees to win business.

Competing on Price, Not Value

When prospects can't distinguish your expertise, you become a commodity forced to lower fees to win business.

Competing on Price, Not Value

When prospects can't distinguish your expertise, you become a commodity forced to lower fees to win business.

Attracting the Wrong Clients

A generic brand brings price-sensitive clients who don't value strategic counsel or premium services.

Attracting the Wrong Clients

A generic brand brings price-sensitive clients who don't value strategic counsel or premium services.

Attracting the Wrong Clients

A generic brand brings price-sensitive clients who don't value strategic counsel or premium services.

Magnifiying glass icon
Stunted Growth Potential

Without a distinctive brand, you're leaving revenue on the table and struggling to scale your practice.

Magnifiying glass icon
Stunted Growth Potential

Without a distinctive brand, you're leaving revenue on the table and struggling to scale your practice.

Magnifiying glass icon
Stunted Growth Potential

Without a distinctive brand, you're leaving revenue on the table and struggling to scale your practice.

Good design was a business imperative.

PREMIUM SERVICE OFFERING

Complete Brand System

The complete solution for firms ready to lead their market with strategy, identity, and a website that makes them the obvious choice.

THE SOLUTION

THE SOLUTION

Services Offered

The Complete Brand System is designed for firms serious about establishing market leadership and commanding premium fees.

THE SOLUTION

Main Service Offered

The Complete Brand System is designed for firms serious about establishing market leadership and commanding premium fees.

THE SOLUTION

Main Service Offered

The Complete Brand System is designed for firms serious about establishing market leadership and commanding premium fees.

PREMIUM SERVICE OFFERING

Complete Brand System

The complete solution for firms ready to lead their market with strategy, identity, and a website that makes them the obvious choice.

Hanara Studio brand system with website, guidelines, and stationery.

SUMMARIZE PROCESS

SUMMARIZE PROCESS

How We'll Work Together

My approach is collaborative, focused, and designed to deliver maximum impact for your firm.

STEP 1

STEP 2

STEP 3

01

Discovery & Strategic Foundation

We conduct in-depth interviews with your partners, analyze your competitors' positioning, and map the perceptions of your ideal clients. We don't ask what colors you like; we investigate what messages will win your cases for new business.

STEP 1

STEP 2

STEP 3

01

Discovery & Strategic Foundation

We conduct in-depth interviews with your partners, analyze your competitors' positioning, and map the perceptions of your ideal clients. We don't ask what colors you like; we investigate what messages will win your cases for new business.

This is a summary of an end-to-end process. For a detailed breakdown of all 11 steps from strategic alignment to brand activation and launch - explore the complete process.

INTENTIONAL DESIGN

Strategic Philosophy

Great branding begins with strategic thinking, not just aesthetic execution. Every design decision should serve a business purpose.

INTENTIONAL DESIGN

Strategic Philosophy

Great branding begins with strategic thinking, not just aesthetic execution. Every design decision should serve a business purpose.

Grounding every decision in research and discovery.

Clarify Vision & Goals

Understand Your Market

Evaluate Your Current Brand

Identify Opportunities

Align Stakeholders

Insight Before Action

Design without strategy is decoration. I begin every project with deep discovery to understand your market position, competitive landscape, and business objectives before any visual work begins.

Strategy Drives Design

Visual identity flows from a well-defined positioning platform, key messages, and brand attributes. Without strategy, design is decoration.

Translating insights into a clear, differentiated brand strategy.

Define Positioning

Shape Your Brand Story

Express Brand Attributes

Set the Creative Foundation

Gain Team Alignment

Building, launching, and managing a brand that grows stronger over time.

Design a Cohesive Identity

Apply Across Touchpoints

Launch with Intention

Establish Brand Standards

Manage & Evolve

Consistency Creates Impact

From identity to touchpoints and asset management, we build systems that scale, ensuring your brand grows stronger over time.

THE BRAND PARTNER

THE BRAND PARTNER

THE BRAND PARTNER

Not just a designer, but a partner invested in your growth.

Not just a designer, but a partner invested in your growth.

Jesiel Edrada, photo of the designer
Jesiel Edrada, photo of the designer

Hi, I’m Jesiel, founder of Hanara Studio, focused on helping law firms build brands that stand out with intention and clarity. Through intentional and human-centered design, I translate your purpose into a brand that reflects your professionalism and values.


While new to this industry, I bring fresh ideas, dedication, and a strategic approach to every project. If you’re launching, growing, or redefining your practice, I’m here to help you create a brand that attracts the right clients and supports your goals, so you can build with confidence from day one.

Hi, I’m Jesiel, founder of Hanara Studio, focused on helping law firms build brands that stand out with intention and clarity. Through intentional and human-centered design, I translate your purpose into a brand that reflects your professionalism and values.


While new to this industry, I bring fresh ideas, dedication, and a strategic approach to every project. If you’re launching, growing, or redefining your practice, I’m here to help you create a brand that attracts the right clients and supports your goals, so you can build with confidence from day one.

Based and work in the Philippines

INTENTIONAL DESIGN

Strategic Philosophy

Great branding begins with strategic thinking, not just aesthetic execution. Every design decision should serve a business purpose.

INTENTIONAL DESIGN

Strategic Philosophy

Great branding begins with strategic thinking, not just aesthetic execution. Every design decision should serve a business purpose.

Clarify Vision & Goals

Understand Your Market

Evaluate Your Current Brand

Identify Opportunities

Align Stakeholders

Insight Before Action

Design without strategy is decoration. I begin every project with deep discovery to understand your market position, competitive landscape, and business objectives before any visual work begins.

Strategy Drives Design

Visual identity flows from a well-defined positioning platform, key messages, and brand attributes. Without strategy, design is decoration.

Define Positioning

Shape Your Brand Story

Express Brand Attributes

Set the Creative Foundation

Gain Team Alignment

Design a Cohesive Identity

Apply Across Touchpoints

Launch with Intention

Establish Brand Standards

Manage & Evolve

Consistency Creates Impact

From identity to touchpoints and asset management, we build systems that scale, ensuring your brand grows stronger over time.

INTENTIONAL DESIGN

Strategic Philosophy

Great branding begins with strategic thinking, not just aesthetic execution. Every design decision is made to build trust, credibility, and long-term value.

INTENTIONAL DESIGN

Strategic Philosophy

Great branding begins with strategic thinking, not just aesthetic execution. Every design decision is made to build trust, credibility, and long-term value.

Clarify Vision & Goals

Understand Your Market

Evaluate Your Current Brand

Identify Opportunities

Align Stakeholders

Grounding every decision in research and discovery.

Insight Before Action

Design without strategy is decoration. I begin every project with deep discovery to understand your market position, competitive landscape, and business objectives before any visual work begins.

Strategy Drives Design

Visual identity flows from a well-defined positioning platform, key messages, and brand attributes. Without strategy, design is decoration.

Define Positioning

Shape Your Brand Story

Express Brand Attributes

Set the Creative Foundation

Gain Team Alignment

Translating insights into a clear, differentiated brand strategy.

Design a Cohesive Identity

Apply Across Touchpoints

Launch with Intention

Establish Brand Standards

Manage & Evolve

Building, launching, and managing a brand that grows stronger over time.

Consistency Creates Impact

From identity to touchpoints and asset management, we build systems that scale, ensuring your brand grows stronger over time.

Summarize Process

Summarize Process

How We'll Work Together

My approach is collaborative, focused, and designed to deliver maximum impact for your firm.

My approach is collaborative, focused, and designed to deliver maximum impact for your firm.

STEP 1

STEP 2

STEP 3

01

Discovery & Strategic Foundation

We conduct in-depth interviews with your partners, analyze your competitors' positioning, and map the perceptions of your ideal clients. We don't ask what colors you like; we investigate what messages will win your cases for new business.

STEP 1

STEP 2

STEP 3

01

Discovery & Strategic Foundation

We conduct in-depth interviews with your partners, analyze your competitors' positioning, and map the perceptions of your ideal clients. We don't ask what colors you like; we investigate what messages will win your cases for new business.

This is a summary of an end-to-end process. For a detailed breakdown of all 11 steps from strategic alignment to brand activation and launch - explore the complete process.

WHY HANARA STUDIO?

Work With Hanara Studio: Your Expert Partner

Great branding begins with strategic thinking, not just aesthetic execution. Every design decision should serve a business purpose.

WHY HANARA STUDIO?

Work With Hanara Studio: Your Expert Partner

Great branding begins with strategic thinking, not just aesthetic execution. Every design decision should serve a business purpose.

ALL LEADS

PREMIUM CLIENTS

Industry Focus

Dedicated to law firms, with insights drawn from marketing in another trust-driven, regulated field: real estate.

ALL LEADS

PREMIUM CLIENTS

Industry Focus

Dedicated to law firms, with insights drawn from marketing in another trust-driven, regulated field: real estate.

ALL LEADS

PREMIUM CLIENTS

Industry Focus

Dedicated to law firms, with insights drawn from marketing in another trust-driven, regulated field: real estate.

High- Volume

High- Value

Legal Marketing Compliance

Branding built to respect professional standards, safeguard credibility, and inspire client trust.

High- Volume

High- Value

Legal Marketing Compliance

Branding built to respect professional standards, safeguard credibility, and inspire client trust.

High- Volume

High- Value

Legal Marketing Compliance

Branding built to respect professional standards, safeguard credibility, and inspire client trust.

Market Leadership

Strategic Simplicity

Where design and development happen at the same place, at the same time.

Market Leadership

Strategic Simplicity

Where design and development happen at the same place, at the same time.

Market Leadership

Strategic Simplicity

Where design and development happen at the same place, at the same time.

THE BRAND PARTNER

THE BRAND PARTNER

What Sets Hanara Studio Apart

Purpose-built for law firms, combining focus, compliance, and simplicity to create brands that stand the test of time.


FAQs

FAQs

FAQs

Addressing Your Questions and Concerns

Addressing Your Questions and Concerns

Getting the clarity you need to feel confident in our partnership.

Getting the clarity you need to feel confident in our partnership.

What's the first step?

What's the first step?

What's the first step?

How long does the entire branding process take?

How long does the entire branding process take?

How long does the entire branding process take?

Will I be working with you directly, or will my project be handed off to a junior designer?

Will I be working with you directly, or will my project be handed off to a junior designer?

Will I be working with you directly, or will my project be handed off to a junior designer?

What do you need from me during the project?

What do you need from me during the project?

What do you need from me during the project?

My firm is in a particular niche (e.g., patent law, immigration). Do you have experience with that?

My firm is in a particular niche (e.g., patent law, immigration). Do you have experience with that?

My firm is in a particular niche (e.g., patent law, immigration). Do you have experience with that?

We already have a logo; we just need a website. Can you do that?

We already have a logo; we just need a website. Can you do that?

We already have a logo; we just need a website. Can you do that?

What if I don't like the designs you present?

What if I don't like the designs you present?

What if I don't like the designs you present?

Why is the investment so high? Can't I just get a logo on Fiverr?

Why is the investment so high? Can't I just get a logo on Fiverr?

Why is the investment so high? Can't I just get a logo on Fiverr?

What if we start and I'm not happy? Do you offer a guarantee?

What if we start and I'm not happy? Do you offer a guarantee?

What if we start and I'm not happy? Do you offer a guarantee?

How do we get started?

How do we get started?

How do we get started?

Let's Collaborate

Let's Collaborate

Let's Collaborate

Apply for End-to-End Branding

Ready for a complete brand transformation? Let's build a premium identity that positions your firm as the market leader.